Finally: The Supermini For Men



Toyota Yaris SR

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The Basics


  • Price: From £13,335

  • 0-60 time: 11.7 secs

  • MPG / LPG: 51.4 mpg (combined)

51 The AskMen Take



Cars get typecast. That’s just the way it goes sometimes. Trouble is, when a ride gets typecast unfavorably and falls in with the wrong, and in the Yaris’ case, mature crowd, it takes sizable stones for a manufacturer to resist a proven sales formula and attempt to redirect the ride to appeal to, well, us.

Toyota’s current city car lineup has had the insurance-friendly yoof market sown up for a while. The budget-friendly but likable Aygo and the superb iQ have been huge success stories for the Japanese car giant. But, perhaps all too quickly, buyers can grow out of their funky econoboxes and feel the burgeoning need for a little more room. And it’s right here where 2012’s Yaris should, theoretically, come in to play. But does it?

With its sharp new lines and smartphone-savvy new tech, Toyota believes that guys will finally start taking note of its supermini, and join girlfriends and parents as the typical demographic to whom this car appeals. We jump in the "sportiest" SR-line Yaris to see if it’s worked.



50 Performance



The previous-gen Yaris SR was a surprisingly sporty little thing, in a warm hatch kinda way, that is. Packing a punchy 1.8-litre engine, 131 bhp, 17” rims, lowered suspension, and a bodykit, it stood out from the rest of the rides in old Yaris range.

Sadly, the all-new 2012 spec Yaris SR has all but lost its spunky individuality. Power comes from an all too eco-conscious 1.33-litre, VVT-i petrol engine that unfortunately possesses no performance advantage over any other strain of Yaris with its generic 98 bhp.

However, the new model is longer yet 20 kg lighter overall. It also benefits from a stiffer chassis and, in the case for the SR, sports suspension for a perceived improvement in agility.

Appropriately aimed as a city drive, the quick steering has a particularly tight turning circle and the standard stick shift has a fuss-free and easy action. A cost option CVT automatic with, bizarrely, paddle shifters is also available for the less energetic.



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52 Design



Although we’ve been let down in the performance department, the latest Yaris is an impressively packaged piece of supermini. Gone are the soporific curves, now replaced by harder angles and crease lines for a successfully executed contemporary new edge.

The SR features a few subtle mods to the standard Yaris uniform, namely upgraded 16” rims, lower ride height, a mini roof spoiler, smoked lamps, darkened glass, and part-leather upholstery. Unfortunately, in the cold light of day, and unlike its more spirited predecessor, they tend to go all but unnoticed on the road.

The biggest pull of the 2012 Yaris SR, though, has to be its new-found relevance to the social media-minded. Toyota’s new Touch and Go infotainment system, once hooked up to a smartphone, allows you to legally use Facebook, Twitter and Google Maps when you’re on the move through the superb 7” touchscreen. It’ll even handle all your text messaging needs too.

It might not look or ride like it’s well connected, but if clever use of interior space, lean running and 24/7 tweeting and texting do it for you then the new Toyota Yaris SR is worth toying with.



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Meet The Fastest GTI Ever



VW GOLF GTI

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The Basics


  • Price: From £27,560

  • 0-60 time: 6.6 secs

  • MPG / LPG: 34.9 mpg (combined)

80 The AskMen Take



1976 was a good year. Not only was yours truly (your writer) born but it was the year a pair of Steve’s got together to found a little business called Apple, too. However, something else happened in ’76 that changed the automotive world for good -- the VW Golf was born.

Celebrating this event, and evidently not my 35th birthday, VW has released a particularly special incarnation of the legendary hatch. Assuming the iconic GTI badge, this 35th birthday present takes the lauded accolade of being the fastest GTI ever and it’s geared-up to take the whole Golf club on -- that is, with the exception of the unholy Golf R.

The Edition 35 slots in perfectly between the maniacal Golf R and the classic GTI, both in terms of power and price, providing the perfect VW-shaped bridge for those who essentially want to have their Golf-shaped cake and eat it for less than £30k.



82 Performance



Although this is still officially a GTI, the 231 bhp Edition 35 ditches the latest evolution of the 2.0-litre turbocharged unit used in the standard GTI for what is effectively last season’s motor. However, what’s plumbed in is a detuned strain of the Golf R’s powerplant, which, due to its receptive nature for tuning, carries a 25 bhp injection over the regular GTI. What this ultimately results in is 0.3 seconds quicker from 0-62 mph and a speed dial that now stretches to a more appealing 153 mph.

Aside from the engine, dropped suspension and a revised exhaust actuator that’s been wired for sound, the mechanicals and underbits are standard GTI. This is good though. We love the GTI -- always have and hopefully always will. The car boasts a tenacious front-wheel-drive grip, beautifully balanced steering and a ride that’s enthusiastically firm yet seldom skittish. This genetically modified GTI builds on those rock-solid foundations yet brings some extra shove to the birthday celebrations.

Packing a short-throw, six-speed stick shift as standard, for a £1,295 premium we’d opt for VW’s super-fast, dual-clutch, semi-automatic DSG transmission with it’s accompanying wheel-mounted paddle-shifters. Not only is it an unutterably simple pleasure to use day-in day-out but also makes the most of the modified exhaust note which makes the 35 feel distinctly more ‘R’ than ‘GTI’ when shifting aggressively.

One further option well worth splashing on is the adaptive chassis control that allows for ‘comfort’, ‘normal’ and ‘sport’ suspension settings whilst also reconfiguring steering weight and throttle response at the push of an £800 button.



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77 Design



Performance and handling to one side, the Golf isn’t the most dramatic looking of automotive legends. Designers are duty bound to conformity when it comes to the styling of the ubiquitous, benchmark hatchback. And although we’re looking here at the fastest ride to ever wear the GTI badge, it still looks, well, eminently sensible.

Look a little closer, though, and the Edition 35 reveals a few external nips and tucks that Golf obsessives will be hypnotized by. An oh-so-subtle but unique body styling kit adorns the front splitter, bespoke highline rear spoiler and side sills while darkened LED rear lights and extra black tinted rear windows mean-up the aggravated GTI. Boasting either standard 18” Watkins Glen rims or optional 19” Glendale rims, both enjoy the benefit of looking hotter than the pricier Golf R’s Talladega rims.

Jump in, pull the door shut to the reassuringly traditional Golf ‘clunk’ and it’s a different story. Err, well, it’s not, actually. The Edition 35 internal pimping is achingly subtle in effect -- but, hey, that’s Golf style, right? Flecks of red proliferate the blackened leather-clad cabin from the red-stitched sports steering wheel, bespoke kick plates, golf ball stick shift and seat belt stripes.

Love the Golf GTI? Love the GTI Edition 35 even more. We certainly do -- here’s to the next 35 years.



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Is This The Car Of The Future?


Mercedes SLK Aphelios


Nature has inspired man and his machines for centuries. Biomimicry was what inspired Leonardo da Vinci to develop an early version of the helicopter based upon bird flight.

However, designer Apostol Tnokovski's SLK Aphelios has taken inspiration for his Mercedes concept from a rather unlikely source.

The humble trout and its slender body shape were the basis for Tnokovski's car. From the side, you see the stubby, angled front, leading into a wider cockpit/main section before following through into a stretched tail with the rear lights forming a fin-like shape.

The only discernible feature on the car is the front grille with Mercedes' trademark single chrome strip suspending the three-spoke badge in mid-air.

Large vents in front of the rear wheels resembling gills provide airflow both along the SLK and through it. While the trout's body has been honed by nature to pass through water over millions of years, we're not sure how it would fare as a car cutting through thin air.

Still, the idea of borrowing from natural selection is a far better one than spending millions trying to discover ideal designs that already exist all around us.




By Matthew Hussey Matthew Hussey


Matt Hussey was very nearly an award-winning writer. When he's not forcing that accolade into a sentence he spends his time scribbling for men's mags and attending to his beard.


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Warning: This Car Is Not For Amateurs



Jaguar XKR-S

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The Basics


  • Price: £97,000 (as tested)

  • 0-60 time: 4.2 secs

  • MPG / LPG: 23 mpg (combined)

94 The AskMen Take



A cruel irony surrounded Jaguar's latest sportscar and AskMen. Not two days after we took delivery of our test ride, the heavens saw fit to dump a ton of the cold white stuff on it. We soon realised that XKR-S plus snow doesn’t equal anything at all - check out the best snow rides if that's what you're looking for - except a particularly shapely snowcar on your drive.

However, in that two-day window before our belated deep freeze we had the very real pleasure of uncorking the fastest production car Jaguar has ever had the stones to make. And it’s hard to forget.

So this is it - Jag’s most extreme expression of its savage, performance-inspired intent. Re-styled, re-mapped, re-invigorated - the XKR-S Coupe launches Jaguar into an alien, sub-exotic, 300km/h club territory. But can this pace-possessed big cat cut it against the new adversaries like Aston’s V8 Vantage S and Audi’s R8 V10? Put it this way - you’d be a fool to bet against it given Jaguar’s recent run of success.



94 Performance



The guys back in Warwickshire have been busy. The XKR-S Coupe, therefore, doesn’t just represent a mere tweak of a digital spanner. Before we expand on this, consider the bare facts; 542 bhp, 184 mph and 0-60 mph in 4.2 seconds. That’s more powerful than both the Audi R8 V10 and the V8 Vantage S, and in the case of the latter, quicker too. But remarkably, given its lofty price tag of nearly £100k, it’s also cheaper - just.

Resisting throwing the bath water out with baby, Jaguar hasn’t forgotten the XK’s USP as a damn quick grand tourer that smothers you in comfort. And although the XKR-S fights with more hardcore, track-focused rivals, now it still rides in reassuringly epic fashion - but benefits from revised suspension and aerodynamic elements that allow you to access the extra 40 bhp, the upgraded, 5.0-litre, supercharged, that the British-built V8 affords.

And the all-important Jaguar growl? Thanks to an all-new, adaptive sports exhaust system, this breed of big cat has never sounded so outrageously sonorous – easily enough to bring out your hidden hooligan. But beware…with such exponential levels of power and torque channeled through those 20” Pirelli P-Zero rears, it does have a habit of testing the physics of friction and a natural instinct to bite back – sideways.



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93 Design



First flaunted in 2011 at the Geneva Motor Show, the XKR-S Coupe signaled a sharper new look for Jaguar’s XK range with, most notably, those piercing, re-profiled headlamps. But, unlike the rest of the grand tourer range, the S has turned the styling dials up to 11. The radical, and venomously mean-looking front-end features extra fairing, twin nacelles, side vents and a carbon fibre splitter - you can’t miss it.

Happily, the pimping doesn’t end at the front. Round at the business end the XKR-S sports a sexy new carbon fibre rear diffuser, a signature fixed wing and a buffed-up rear apron. The dropped ride height, over the ‘regular’ XKR, is also rammed home visually through deeper, sculptured side sills, making the XKR-S hug the road like no other XK before it.

Inside the Jag’s new prize fighter it’s much the same sporty-yet-cosseting interior that the XKR already rocks but with a few flash tweaks like the carbon fibre effect leather seats, contrast stitching and moody dark aluminum trim.

To drive an XKR-S Coupe is to want an XKR-S Coupe. But be warned… this particularly angry Jaguar will take an amateur’s face off if it’s poked it in the wrong place.



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The Ultimate 3-Series?



BMW 328i Saloon

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The Basics


  • Price: £42,355 (328i Modern as tested)

  • 0-60 time: 5.9 secs

  • MPG / LPG: 44.8 (combined)

83 The AskMen Take



In the twilight of a car’s lifecycle, sales predictably take a bath. 0% finance stickers breakout over them like a numerical rash and showroom prices take a seriously close shave. Not so, it would appear, with the bulletproof BMW 3-Series.

The previous-generation saloon has continued to sell like hot Bratwursts in Berlin. So spot on was Beemer’s last 3-Series that they didn’t need to replace it. But in the spirit of one-upmanship over Mercedes and Audi they’ve gone and done it anyway.

Obviously we were never expecting a radical departure in styling or driving dynamics and this has proved to be the case -- but inside and under the hood, the men from Munich have clearly been very busy indeed. Faster, cleaner and leaner, the new 6th-generation ‘3’, dripping with German efficiency, pushes the saloon bar ever higher.

Avoiding Germany at this time of year, we headed to the sunnier climbs of Andalusia, Spain, with the all-new 328i to make sure BMW hasn’t dropped, or lost possession, of the compact executive ball.



83 Performance



The span of the 3-Series range is broadly similar to the 5th-gen’s lineup, excepting the 328i that is. Tipped to spearhead the saloon’s petrol flavoured sales on a global scale, this frugal yet sporty ‘go-to’ model replaces both the six-cylindered, 3.0-litre, 325i and 330i. Cleverly, the 328i, whilst shedding a third of its predecessors’ capacity and cylinders -- now a twin-turbocharged, 2.0-litre, four-cylinder unit -- manages to be more powerful to the tune of 41 hp (245 hp) over the out-going 325i. The trade-off? Regrettably it’s the soundtrack. But more sonorous, old school, straight-six BMW fun can still be found in the juicier 335i that kicks off around £35k and packs a pleasing 306 hp into the equation too.

Capable of 0-62 mph in 5.9 seconds, 44.8 mpg and CO2 emissions of just 147g/km -- although not simultaneously, of course -- the 328i Saloon is a pretty remarkable feat of mainstream engineering, that, when coupled with the superb new 8-speed autobox (a £1500 cost option over the standard 6-speed manual) allows its further reaches, be them pace or efficiency based, to be explored effortlessly.

We’re also glad to report that the new ‘3’ had turned up for 2012 with all its trademark rear-wheel balance, drivability and handling pedigree intact. It’s further fettled too via the Drive Performance Control. Flick from a feisty ‘Sport+’ setting to the über-intelligent ‘ECO PRO’ mode to harnesses a raft of new fuel saving tech although too dry to mention will doubtless save you from an unexpectedly dry tank in the wrong neighbourhood.



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82 Design



Performance gains can’t be argued with, but the looks? Less aggressive than the 5th-gen ‘3’, BMW has opted for a classier route. Taking design cues most notably from the swept-forward 6-Series with a protruding, shark-nose grille and driver-focused, well-appointed, more spacious interior this latest 3-Series feels more premium than ever before.

The big-selling compact exec is now also more personally pimp-able with three new ‘designer’ trim lines added over and above more traditional specs; ‘Sport’, ‘Modern’ and ‘Luxury’. But don’t worry -- our favourite M Sport spec will arrive soon… BMW is just keeping us hanging on a little longer for that particular cherry.

The ‘Modern’ trim we tested featured exclusive 17” rims, bespoke bumper design, external matt chrome detailing and sumptuous cream leather interior juxtaposed with seriously leftfield, Log Flume-inspired bumpy wood trim. But, hey, talking points are good, right?

Loaded with optional tech like head-up display, ConnectDrive (internet connectivity) and Park Assist, our test car was far from cheap weighing in at £42k but the 328i Modern does start from £30k if you can strictly ration your ‘need’ list.

Ultimately 2012’s classy BMW 328i offers rewardingly smooth driving with premium luxury feel that benefits from new-found diesel-like running costs, proving that you don’t, necessarily, need a six(cylinder)-pack to get your saloon kicks.



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James Bond Is Going Back To Basics

James Bond Car

Columbia Pictures



"The news coming out of Skyfall certainly suggests a back-to-Bond-basics approach."



It looks like James Bond is going old-school in Skyfall -- especially where his motor is concerned. Reports from the set of Skyfall find 007 back behind the wheel of his Aston Martin DB5, which fans will instantly recognise as Sean Connery’s Bondmobile of choice in Goldfinger

Exactly how big a role the car will play is being kept under wraps. The car cameoed in Casino Royale (Bond won it in a poker tournament), but recent 007 flicks have featured Fords and Jags among the latest Astons, while Range Rovers have also been snapped on the Skyfall set. 

The news coming out of Skyfall certainly suggests a back-to-Bond-basics approach, just in time to celebrate 50 years of 007 movies. The first official shot of the movie, as well as spy snaps taken on the London set, saw Bond wielding his iconic Walther pistol, which will no doubt see some action as he tries to defend MI6 from an assault led by bad-guy Javier Bardem. 

Skyfall will also feature the return of MI6’s much-loved Quartermaster, better known as Q -- the god of gadgets, from car ejector seats to the exploding attache case. Determined to keep things Casino Royale-fresh, they’re not going down the grumpy old codger route, instead casting 31-year-old Ben Whishaw. The fresh-faced actor has been acclaimed for his Hamlet on stage -- proper thespian alert -- as well as BBC drama The Hour

Skyfall will be released in November.

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Lessons In Manhood From The Walking Dead

The Walking Dead

AMC



"Why should it take an apocalyptic scenario for a man with actual balls to have value?"



People have attributed a lot of metaphorical significance to zombies since George Romero released his second undead movie, Dawn of the Dead, in 1978. In that movie, the zombies hung around the places they used to lumber through in life, specifically an awesome mall with a fully stocked gun store outside of Pittsburgh. The suggestion there was that these people were already “zombies” before they were dead, but, presumably, with a little more interest in the food court Sbarro (then again, maybe not). 

Where zombie metaphors aren’t obvious, people tend to use the undead horde as stand-ins for whatever group they currently don’t like. Hate the Tea Party? Zombies. Christian conservatives? Zombies. War protesters? Zombies.

Zombies, though, at their best are a natural disaster: a Hurricane Katrina, Haitian earthquake or Japanese tsunami. They are a worldwide extinction-level threat that forces the living characters to be stripped down to what they really are. Watching these plots unfold, you have to ask yourself how you’d handle a similar situation. Are you a leader or a follower? Are you strong or are you weak? Are you a man or are you a member of the indie-folk rock band Modest Mouse? There’s not much call for banjo and ukulele players in the zombie apocalypse is what I’m saying. Pick up a few survival skills, Isaac Brock, if you know what’s good for you. 

Zombies, Metaphors And Masculinity 


That’s when metaphor gets turned on its head. Where zombies might be used to represent aspects of our culture, the actual survivors represent us as individuals. On FX’s The Walking Dead, we are presented with two alpha male characters who are vying for group leadership: Rick Grimes and Shane Walsh. One of those guys is the perfect leader: not only can he keep his people alive in a world filled with zombies, but he can actually find a way to make that world a safer, more livable place. The other one is Rick Grimes. 

I think this speaks to a larger issue with men in the real world. Specifically, how society expects the modern man to be a sweaty, weak-kneed manchild who is overly concerned with ruffling the feathers of people who have no business being covered in feathers in the first place. A mangina who knows in his sensitive, bleeding heart that violence doesn’t solve anything and killing the bad guy, be it serial killer, murdering terrorist or genocidal evil dictator, makes you just as bad as he is. War, man, what is it good for? 

It would be awesome if that stuff were true, but it’s make believe. Sometimes the bad guys don’t stop being bad until they’re dead. Violence can and has solved lots of problems, and war, I’m sad to say, can serve a purpose -- like freeing an entire society, ending slavery or stopping a holocaust. And if you haven’t ruffled somebody’s feathers with something you’ve said, then you’ve never really said anything worthwhile in your life. 

Rick Grimes, played by Andrew Lincoln, is supposed to be the hero of The Walking Dead, but why? Because he’s a decent, sensitive man? Every decision Rick makes ends up with another member of their group injured or dead. Here come some spoilers: Merle, Carl, Otis, Sophia, Amy, Jim, Ed, and Jacqui have all died or nearly died as a direct result of actions Rick has taken in the show. 

Meanwhile, Shane, played by Jon Bernthal, is the guy the show wants you to think is too unstable and violent. But he’s the reason every single character alive on the show is still alive. That includes Rick’s harpy wife, his slackjawed kid and even Rick himself. Shane actually kills Otis so that he can get away from a group of zombies to save Rick’s kid, who got shot in the chest in the first place (by Otis, no less) because Rick was an idiot. 

The thing, of course, is that it’s a zombie show. People are going to be eaten once in a while, or you don’t have much of a show. Without hordes of cannibalistic zombies, gruesome kills and constant paranoid danger at every turn, you just have a show about a bunch of whiny, insipid white people sitting around on a farm, killing time between pharmacy trips by complaining about one other and shooting cans/logs as target practice. And, I mean, nobody wants that. 

The problem, I think, is the writers’ societal conditioning. The way they were raised in this man-hating era is causing problems within the story. There’s no question that if there were really a zombie apocalypse (like the one I’ve been planning and preparing for my entire adult life), a Shane will keep you alive and a Rick will have a zombie picking pieces of you out of its teeth. Why should it take an apocalyptic scenario for a man with actual balls to have value? Why should cowardice and conformity be accepted as virtues? 

Why would a guy who wants to calmly discuss the barn full of hungry zombies as if it’s some sort of zoning problem be a better leader than the guy who wants to kill them all immediately? I guess we’ll have to keep watching The Walking Dead to find out, but right now I’m not convinced.

- The Walking Dead, 10pm Fridays, FX

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Where To Buy Your Vita, The App To Organise Your Life And Pricing Up The Death Star

Where To Buy Your Vita, The App To Organise Your Life And Pricing Up The Death Star

PlayStation Vita

Sony PlayStation



"Tip: Asda's kicked off the PS Vita price war and has it from £197"



PS VITA IS HERE
Tomorrow, following a celeb-packed party at the PS Vita Rooms in London last week, Sony launches the really quite brilliant PlayStation Vita here in the UK.
There’s a stack of launch titles including WipEout 2048, (the superb) FIFA 12, Virtua Tennis 4 and Uncharted: Golden Abyss, with Call of Duty confirmed for an autumn debut – all of which are available either as fiddly, offline game cards or as downloads. The 5-inch OLED touchscreen is stunning, the design’s a winner and the gameplay (powered by quad-core processing) and graphics will blow you away.
Now you just have to decide if all that is worth shelling out £230 (Wi-Fi only) or £280 (Wi-Fi + 3G), plus games (up to £45!). Tip: Asda’s kicked off the PS Vita price war and has it from £197 here. It still won’t be an easy decision, so to help you, check out the full AskMen UK review here. Mine’s going on the birthday list. Which reminds me…

ClearNEW MUST-HAVE APP: CLEAR
Looking for a next-generation take on lists? No, I wasn’t either. But this week, the five-star Clear has found it’s way onto my iPhone and now there’s no turning back. The app makes list-keeping simple, quick and – achieving the impossible – even satisfying to use.
Lists are priority-graded in colour from not-that-important yellow to list-topping, mega-urgent-red. It’s super-intuitive with swipes and pinches and… it’s British! Born in Brighton. So show it some love, as it’s a mightily reasonable 69p on the App Store. Here’s a video to convince you to stick it on the shopping list.

iCadeiCADE JR: ARCADE GAMING FOR iPHONE
The original iCade – an arcade-style cabinet gaming controller and dock for your iPad – was a sell-out success. Now its offspring is on the way: iCade Jr. It’s a similar set-up, only smaller to fit your iPhone/iPod Touch. The controls connect via Bluetooth and it works with all compatible game apps, including the 100-title Atari’s Greatest Hits app. Grab one, stick it on your desk and work will be a distant memory. Meanwhile, anyone with a 21st century Xbox 360 and Xbox Live Gold membership can grab a free demo of EA Sports’ upcoming SSX reboot (ahead of the snowboarding title’s March 2 launch on PS3 and 360) now in the Xbox Live Marketplace, or get it queued to your downloads here.

Apple25,000,000,000 APP DOWNLOADS
More app news for Man vs Tech this week, with word that Apple’s grip on Earth tightens as it hits a staggering 25 billion app downloads from the App Store (at least a billion of which may well be on my cluttered iPhone). To celebrate this milestone, whoever downloads the 25 billionth app wins a $10,000 App Store gift card. How do you organise ten grand’s worth of apps on your homescreen? Check out this fascinating new Pinterest board of random people’s iPhone homescreens for inspiration, and be sure to add your own.

LucasArtsAND FINALLY… HOW MUCH TO BUILD A DEATH STAR?
Students at Lehigh University in the US who run economics blog Centives have figured out how much it would cost to build the ultimate tech: the Death Star. Answer? Approximately $852,000,000,000,000,000 (and that’s just for the materials), equivalent to roughly 13,000 times the world’s GDP. Even if we could afford it (and we most definitely can’t), using Earth’s present steel production rate (they assumed it would be made from steel, like an aircraft carrier), it would take… 833,315 years to build.

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Universal Brit Awards After Party Gallery







Next

© Bacardi




Universal Records' Brit Awards After Party Gallery


Between James Corden's incredibly earnest presenting, Ed Sheeran's irritating scruffiness, Adele's middle finger, Blur's mighty 11 minute set and some very, very sore heads, there was the evening's best after party. Hosted by Universal Records and fuelled by Bacardi, the ultra exclusive event housed a huge number of A list talent. And AskMen.
So, starting with Nicole Scherzinger, here's who we managed to track down...

Guests spotted at the UNIVERSAL MUSIC AND BACARDÍ BRIT AWARDS PARTY






Charlie is the proud Editor of AskMen UK. Tweet him your feedback on the site at @AskMenUK.

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The Five Vita Games You Should Buy

EA Sports


The Vita has arrived. You can read AskMen's take on PlayStation's heavy duty assault on the handheld market here, and our tech columnist Gavin Brett's advice on the best place to pick one up right here. But what games should you be picking up for your flash new toy? Here's our verdict on the five titles we'll be forking out for. Starting with that old AM office favourite, we also look at WipEout 2048, Motorstorm RC, Uncharted: Golden Abyss and F12001. Simply click on the next page to take you through to the next review. FIFA FOOTBALL
EA SportsFIFA 12 recently became the best-selling sports game of all-time. That's not an easy act to follow. And while FIFA 13 faces a daunting task, it's an even more forbidding proposition for FIFA Vita – a game which, by its own admission, aims to reproduce the next-gen FIFA experience on a handheld.

For the most part, it succeeds admirably. Start, menu and loading screens are indistinguishable from those in FIFA 12. But it's the gameplay that really showcases what the Vita can and can't do. One of its major successes is preserving FIFA's core gameplay undiluted – moving, passing, shooting, all remain unaltered.

In-game visuals are fairly impressive throughout, with player likenesses remaining strong and stadiums looking impressive. This impressive continuity, however, doesn't extend to all aspects of the gameplay. Defending remains unchanged – you'll still be containing the opposition through a hectoring mix of applied pressure and jockeying. Precision dribbling, however, seems to have suffered. Players don't seem to have the same degree of close control. It's not a major fault; it just niggles slightly if you've made it a big part of your FIFA 12 game. It also serves as a reminder that while this looks and, for the most part, plays like FIFA, it's not the same game.

And nor should be. FIFA Vita isn't a slavish reproduction of its console cousin; it takes full advantage of the unique hardware at its disposal, using both the front touchscreen and the rear touchpad (although both are entirely optional), with varying degrees of success. Using the touchscreen to pass and switch between players simply does not work as a viable alternate control scheme. While basic passing between players is possible, anything more ambitious or attacking is too tricky to pull-off, even for the most digitally dextrous. Try it, and you're liable to lose possession and/or drop your brand-new toy. Furthermore, once you start tapping the screen, you're no longer able to see the overall field of play.

In contrast, the use of the rear touchpad for shooting is inspired. The conceit is rather elegant: given their comparable dimensions, the touchpad represents the goal. To shoot, simply tap on the pad where you want to aim your shot. The longer you hold down, the harder the strike. It's simple, and once you get your head around using the touchpad within a game, from a side-on perspective, it's a really fun addition to FIFA, and it makes it a much more accessible game.

Once mastered, the rear touchpad shooting mechanic turns everyone into vintage Paul Scholes – you'll be regularly smashing in shots from the edge of the box into the top corner. This is both a good and a bad thing, of course, depending on what you want from a FIFA game.

For those wanting something a little bit more in-depth, there's Career Mode. The interface, again, is entirely in keeping with FIFA 12, and loading/advance times are mercifully short, actually making the mode enjoyable on the Vita. Other FIFA standards – Be A Pro, Virtual Pro – are also present, but fans of Ultimate Team will disappointed by its absence. But you can't have everything, and there's certainly enough crammed into FIFA Vita to make it a must-have launch title.

Online multiplayer is also present. While at times online matches suffered from some minor lag issues, it never really affected gameplay, though it made timing slide tackles a little precarious.


Next Page >>

23:04 | Posted in | Read More �

Change Is Inevitable. Here's How To Handle It.

Change Is Inevitable. Here's How To Handle It.

Dealing With Change

Fotolia.com



"When you're feeling unsure about the change in your life, turn to those close to you for a fresh point of view and to help make your change seem more familiar."



Change can be hard. This is especially true for men since they tend to be creatures of habit. Some habits or ruts are comfortable, which is OK, but sometimes a necessary change needs to occur. For that reason, it’s a good idea to understand the process of change. Equipping yourself with the tools to deal with and embrace change will effectively ease difficult transition periods.

Keep in mind that change, even if it is tricky to maneuver, is not always bad. New girlfriends or changes in relationships, new jobs or relocating for a new career are changes that may enrich your life. I’ve outlined some tips on how to accept, deal with and embrace such changes as they come your way. As you read, keep in mind that changes in life mean that you’re growing as a person.

Focus on the good things


When faced with a change that will entirely upset your life, it can be really easy to dwell on all the negative aspects. For instance, moving in with your girlfriend can evoke terrifying images of her sitting around all day in her sweats nagging you, or of not being able to invite the guys over for a boozy game of poker. Instead of focusing on the aspects you won’t like, think of all the great things the change will bring, such as sharing a bed with her, early morning nooky and fresh sheets. Although the move will still be a huge adjustment, you will find yourself more into the idea and ready to embrace the change. The best way to keep on top of this sort of fear is to keep a mental repertoire of the things you look forward to in the change, and pull them out as needed to keep yourself calm and happy. Try to think of new and exciting things to anticipate, and if you’re really in doubt, ask others for help in coming up with them.

Involve those around you in the change


It’s easy to have a one-track mind when you’re faced with a big change. Use your support systems; family and friends are invaluable when it comes to making you realise what a great thing is happening to you. They are able to put a positive spin on the change because they have a whole different perspective on your life and will, therefore, consider elements that you haven’t. So, when you’re feeling unsure about the change in your life, turn to those close to you for a fresh point of view and to help make your change seem more familiar. If you have to move to a new city, ask your friends to help you move there or tour the city with you. These types of activities will make the change feel friendlier, and you’ll look forward to it in no time.

Be open-minded about the change


Chances are that you detest the thought of change because you’re happy with the way things are. You may feel that because you like the way things are now, it’s the only way you’ll ever like them. It’s important to recognise that there are many situations that will make you happy, and sticking to the one that you’re comfortable with might actually cause you to miss out on all the others. Also, be aware that it’s sometimes necessary to relinquish control of your destiny in favor of what falls in your lap.

Dealing with change doesn’t mean you should burn your bridgesNext Page >>

23:01 | Posted in , | Read More �

How To: Be An Optimist

Be An Optimist

Yes Man - Credit: Warner Bros. Pictures


Optimism is good for you. It's good for your health. It can nurture friendships and professional relationships and improve communication skills. Optimism can't -- and shouldn't -- be dictated by the economy or other exterior factors. It should come from an attitude within -- positive reactions that are borne of a philosophical approach to bad news and unfortunate experiences -- and like any skill, it takes time to develop.

What follows are some ways that will help teach you how to be an optimist.

Set boundaries on downers


Paul Stanley from KISS used to say that if you wanted to learn about terrible things and have your spirit crushed, turn on the news. If you wanted a good time, go to a KISS concert. And believe it or not, the man had a point.

Limit your exposure to pessimistic people and heaps upon heaps of upsetting media. The truth is that you can find both in great abundance these days, and they do nothing for your sense of optimism. Try to trim the Debbie Downers out of your life, and choose a single source for news and media and stick to it, as opposed to jumping from site to site and story to story. Doing the latter, one is bound to chronically come across awful stories that, when taken cumulatively, breed pessimism.

Smile more often


It may sound like the tritest advice imaginable, but smiles really do foster optimism. There are even some research studies that, while admittedly remain too subjective for serious scientific consideration, suggest even a “fake it till you make it” approach can actually affect your physiology as well as the physiologies of those around you.

Believe in the best possible outcome


Quite simply, start trying to cultivate a glass-half-full perspective. When reasonable, assume the best possible outcome of events, or at least focus on the most hopeful aspects of a situation. Doing so doesn't make you someone who’s blind to reality; it just provides you with a fresh perspective.

In discussing Ronald Reagan, George Will, writing for the Washington Post, said that optimists, like Reagan, "do not deal in unrealities… [they] create realities that matter -- perceptions, aspirations, allegiances." While it's important to face facts as they are, it's also important to approach them in creative ways and to communicate them accordingly.

Learn to respond constructively


Instead of latching on to the worst aspects, seek out the positives, especially when talking with friends about their personal or professional situations. Turn off knee-jerk “no” reactions, and take active steps toward realizing your goals rather than passively letting things happen to you. Do the same with your friends: When one loses a job, you can commiserate, but you can also remind them of their positive attributes as well as remind them of previous victories in their lives, ones that were redeeming and inspirational. And you can do this without being too Norman Vincent Peale (where “everything is rosy”), through the power of positive thinking.

How to be an optimist continues after the break… Next Page >>

23:01 | Posted in , | Read More �

The Secret Way To Make Sure You Never Get Fired

Skill Development

Thinkstock



"We're talking complementary activities here, like law and accounting, not law and ceramics."



We all want to be great at something. Usain Bolt didn’t end up making cocky gestures at the finish line because he was pretty good at lots of sports, Stephen Hawking hasn’t inspired legions of astrophysicists by working on his haikus and David Copperfield isn’t famous for being a great all-rounder.

So, logically, in the professional world, especially in tough times, it makes sense to get really, really good at what you do. Right?

Wrong. Those in the know (business leaders, recruitment professionals, career coaches) are pushing a new buzzword: cross-train.

What is Professional Cross-Training?


Cross-training has been around in the world of athletics for some time, but the phrase can generally be used to express how the combination of two activities produces an improvement -- an interaction effect -- substantially greater than either one can produce on its own. We’re talking complementary activities here, like law and accounting, not law and ceramics. Think about how diet and exercise, when combined, are substantially more effective for weight loss than either diet or exercise alone (or diet and Sudoku combined).
There are two types of cross-training: the kind that you pursue yourself, like learning a new language or getting tech-savvy, and in-company development kind, which could include things like job rotation or management training. Essentially, this means any training geared toward helping you expand your scope of knowledge and skills beyond the confines of your own professional discipline.

If you’re a journalist, learning photography would be an effective compliment. If you’re a yoga teacher, then dance or meditation might be useful. A business consultant might consider picking up skills like public speaking, social media proficiency or HR negotiations.

Why Cross-Train?


The experts agree that if time is scarce, it’s better to learn a new skill than build on the ones you already have. In most fields, honing complementary skills is just as valuable, if not more so, than delving more deeply into the area in which you’re most competent. Having many areas of expertise instead of just one will make you seem like a more well-rounded employee and more useful to have in the office if extra work needs to be done or someone is needed to cover another employee’s tasks. For example, in many cases, the guy who is comfortable with technology, communications and client relations is more useful than the guy who is just an IT whiz.

In addition, the more skills you possess, the more your expertise is apparent and accessible to colleagues and management. Cross-training promotes versatility, giving you the edge in a dynamic economy, where layoffs and belt-tightening mean that fewer employees need to know how to do more. Building new strengths is more important, they say, than improving on known weaknesses -- unless you’re training for the Olympics.

How do you start a skill-development program? That's next... Next Page >>

23:01 | Posted in , | Read More �

Why You Need A Big Ego To Be A Good Leader

Bosses & Big Egos

Jacques Louis-David/Wikipedia



"The result showed that narcissistic bosses are better leaders than the average humble guy."



It's a new year, and a new you. So if you've tended to think of yourself as humble, maybe it's time to make a change, according to a new study.

Having a huge ego, a need for attention and being an overall narcissist doesn’t sound like a trio of compliments but shows that those qualities can make you a good leader, found the study.

A quartet of professors from IMD business school, Penn State, and Erlangen-Nuremberg University found that the aforementioned qualities tend to lead to innovation and daring decision-making.

The professors doing the research examined how 78 CEOs and 33 major American pharmaceutical companies did in the biotech boom from 1980 to 2008. They accounted for narcissism by measuring how often the CEOs’ photos were found in annual reports, how frequently they were mentioned in press releases and their overall compensation compared to the person second in command.

Then the professors evaluated how fast and intensely the CEOs had adapted to the rise of biotechnology.

The result showed that narcissistic bosses are better leaders than the average humble guy. That’s because they tend to see a shot at glory where others might see excessive risk, and that aggression to make a move is where the narcissists are more rewarding to their companies.

More on AskMen:

The One Thing You Should Never Do At The Gym 

Why It's Actually Good To Be A Workaholic

23:01 | Posted in , , | Read More �

If You Like Football & Women, You Need To Read This

Girlfriends & Football

Getty Images



  • Nothing gets people invested in a sport more than a friendly wager.

  • Make her look the part with her own feminine jersey.

  • Buy beer for you, but whip up girly cocktails for her.


"Money, as a wise man once noted, is a wonderful motivator."



PillsburyThis article is sponsored in part by Pillsbury (What's this?) 

Want to throw a party your friends will be looking forward to every year? Learn the recipes, entertaining tips and sports facts you need to make it happen with our guide to The Ultimate Game Day.

There are few things that divide the sexes quite like football. To most men, the game is a borderline religious experience, while to many women, it’s 60 minutes of unabashed violence punctuated by quaint little committee meetings. So, how do you mend the gender divide and convince your girlfriend to actually watch a game with you? The answer is easier than you may think. Simply follow our suggestions below to get your significant other interested in -- or at least, willing to accept -- America’s most popular spectator sport.

Sign her up for a football pool


Money, as a wise man once noted, is a wonderful motivator. Prompt your girlfriend to take an active interest in the game by signing her up for a football pool. Once she puts her money on the line she’ll have extra motivation to keep track of what’s going on. Who knows, her strategy of selecting the team with the prettiest colors and cutest animals may even pay off.

Buy her a feminine-cut official jersey


Every woman loves to dress up. Make your girlfriend feel like part of the game by buying her a jersey. Unlike the billowy uniforms of old, there are a wide range of jerseys featuring flattering feminine cuts and pink hues. These attractive new designs have made women's apparel football’s fastest-growing apparel business.

Make girly drinks during the game


Let’s face it: You’d probably watch a 12-hour chick flick marathon if you consumed enough beer; the same is true of your girlfriend. If you keep her plied with enough Cosmopolitans and Fuzzy Navels, she won’t mind what’s on the tube!

Draw her in with colorful gossip


Your girlfriend will never become interested in football if you begin by explaining the intricacies of the Over/Under 4-3 defense. Instead, draw her in by regaling her with stories about ongoing feuds and off-field relationship news. If you present the stories in the guise of hot gossip you’ll be sure to pique her interest.

Throw the football around with her


Does your girlfriend think a quarterback is a refund? Give her a better appreciation of the greatest sport in the world by tossing around the pigskin in your backyard. This simple and fun activity will allow her to better relate to the action on the field and it will give you the opportunity to explain some of the tenets of the game in a way she can easily grasp.

Our final tips on how to get her to like football...
Next Page >>

23:01 | Posted in , , | Read More �

The Scarlett Letters: Dating 101

Credit: Getty Images



"I locked myself in the bathroom for an hour just to escape his simpering strumming. I mean, who takes themselves that seriously? (answer: plenty of you. Stop it.)"



Scarlett Russell is one of Britain's best young magazine writers. She's also here to help navigate you through the potentially choppy dating and relationship waters as a new AskMen Columnist. Although, as she admits, we all have plenty to learn...

I'll be honest, when I was first approached to write this column I was fairly alarmed. Dating? Relationships? Men in general? None of these are my Mastermind topic of expertise.

As a women's magazine writer I've spent the past three years writing a section entitled, Men, Sex and Love (essentially: me asking psychologists, male friends and unassuming strangers on the street how the male psyche – and their sex lives – operate).

I've listened to endless rants from disgruntled girlfriends about their other halves, dissected male behaviour with colleagues and friends for hours in feature meetings and wine-fuelled nights out, I’ve even worked with 25 blokes on a men’s magazine. Really, I should be a f**king expert on men. Yet, you never cease to amaze, surprise and shock me on a weekly basis.

This isn't necessarily a bad thing. A lovely ex-boyfriend once picked me up from work with a bunch of flowers, completely un-prompted, as he “just knew” I'd been having a hellish work week. The flowers weren't the focus, of course. It was that he'd thought about me, considered my feelings and wanted to cheer me up (guys, take note: we love this).

On the flip side, I’ve also been left stumped when a guy hasn’t called, when he’s gone all distant after a few weeks of romance and, once, left solely to foot the dinner bill after a first date. “This is embarrassing,” he mumbled, wholly unconvincingly. “I’ve, er, left my wallet at home. I swear this has never happened.” “No worries,” I thought. “How embarrassing for him! We’ve all been there!” When what I should of course have been thinking was: “What sort of mindless buffoon would ask a girl out and leave his damn wallet at home? Is he that honestly that stupid? I let it slide, there was a pleasant goodbye and I never heard from the guy again. No phone call, apology or explanation.

Then – and this story still amuses my friends at length – there was Singing Man, an aspiring songwriter (sweet Jesus, this should’ve been my first clue) who insisted on breaking into earnest ballad whenever more than six seconds of silence would pass. This tuneless dirge would arrive without request, encouragement or remote interest from my part. On one supposed romantic weekend away, Singing Man proudly brandished a guitar from his car boot with the glee of a fisherman who’s just caught a prize cod. I locked myself in the bathroom for an hour just to escape his simpering strumming. I mean, who takes themselves that seriously? (answer: plenty of you. Stop it.) It was beyond uncomfortable. Gents, please note: it is only ever acceptable to serenade us if you are a) in a legitimate, signed band or b) you are Ryan Gosling. (That scene of him playing the banjo in Blue Valentine floors us. Sorry, but it does.)

Don’t get me wrong, men can be pretty great - and I’m lucky enough to remain friends with some gorgeous, funny men I’ve dated. And I know that women are not always measured, balanced and understanding saints. One mate, Dan*, actually had to ring his girlfriend every hour on a night out because she was so mistrustful about who he was (completely innocently) drinking with. Another, Ed*, was set up on a blind date. She arrived 20 minutes late, with no apology, and demanded they move bars so she could be closer to where her mates were hanging out.

There are dating disasters across the board. And I’m here to share my - and my willing friend’s – dating stories, whilst hoping to somehow explain the peculiarities of male and female behaviour. But for now, I am sure of one thing only. We will never truly understand each other. And to that I say: ‘Hallelujah!’ Long may we continue to amaze, surprise and shock each other on a weekly basis. Because isn’t that half the thrill of dating anyway?

12:48 | Posted in , | Read More �

Valentine's Day Myths Revealed

Valentine's Day Myths

Valentine's Day Myths Revealed - Credit: iStockphoto.com


Yes, it's that time of year again. Love is in the air and so are lovey-dovey images of hearts, flowers, candy, and cupid.

While a few of you may actually relish this time of year, most of you are probably confused as to what your girl expects of you. After all, Valentine's Day is when she's waiting to be pampered and, like it or not, she may even be using the day to test your interest in her.

However, don't let the pressure get you down. Along with the stress also comes an invaluable opportunity to impress her. A quick review of the following Valentine's Day myths might surprise you -- they may even burst some of your long-held beliefs about the holiday. So, read on and you'll be in good shape to minimise your effort and maximise the advantages that Valentine's Day can afford you.

Myth No. 1


It's OK to skip Valentine's Day


Why this is false: She might realise that it's a hyped-up day, but that won't get you off the hook completely. She'll see her friends going on dates and wonder why you aren't stepping up to the plate.

What to do instead: You can keep Valentine's Day low-key and celebrate it in your own way. Plan an activity that you both enjoy and declare it your own celebration -- like ice skating or hiking. Any activity that you do together will show her that you gave the day some thought.

Myth No. 2


You have to celebrate on February 14th
Why this is false: No one says you have to celebrate on the same day as everyone else -- that's so conventional.

What to do instead: Pick another day in the week to plan your date and declare that day your own personal Valentine's Day. Places will be less crowded and you won't be made to feel like another sheep in the crowd. She won't care when you celebrate as long as she sees you've put some thought into it. She may even appreciate mixing it up.

More Valentine's Day myths revealed next...


Heineken® is helping ignite romance this Valentine’s Day with the launch of a fun new Facebook application called ‘The Serenade’. To start serenading click here: www.Facebook.com/Heineken Next Page >>

12:48 | Posted in , | Read More �

How A Single Guy Can Score On Valentine's Day

Score On Valentine's Day

Shutterstock


Join The Player's Guide today.
Click here for more on The Player's Guide and learn how to seduce the ladies.



"The holidays are over, the dreary winter days will stick around for a while, and when happy couples are on full display on Valentine's Day, it's the final straw."



Want to know how to score on Valentine's Day? Throughout the country, hordes of lonely women are without a partner for the day that celebrates love and togetherness, but it’s a special kind of lonely. It’s a state of aloneness that’s mired in sensations of long-term concern, tinged with a dash of good old-fashioned self-doubt. The holidays are over, the dreary winter days will stick around for a while, and when happy couples are on full display on Valentine's Day, it’s the final straw. Granted, many single men are suffering as well, but it just seems to hit the females harder. This being the case, if a guy wants to know how to score on Valentine's Day and wishes to pick up one of these down-and-out ladies, it’s going to be one of the most challenging excursions of the year. But you have a few advantages. In many ways, she simply detests the idea of spending Valentine’s Day alone, and even if you’re not exactly on a date, you can be there for her. At the very least, she’s not alone, and of course, neither are you.

Furthermore, you may realize that Valentine's Day falls on a weekday this year, which means you may have to change things up a bit. The traditional pick-up locales -- bars and clubs -- may not be a hot spot on this evening, so perhaps it’s best to widen your search radius. Some women might opt to spend the day shopping, for example, so the malls could present some surprising possibilities. But no matter how you look at, Valentine’s Day isn’t a typical day of the year. This one is only for the veterans, kiddies.

Know Who You're Dealing With


As previously outlined, there are two types of women you will typically encounter when out and about on Valentine’s Day -- one is depressed and moody while the other puts on a brave face and heads out to secure a night of meaningless passion. Now, while it may be possible to get that sweaty, vice-filled night with both types of chicks, the approach is crucial for one while the departure is important for the other. Clearly, the hot-to-trot cutie is an easier target, but you must remember this persona is likely only temporary. If you hang on too long, you could suffer the long-term consequences. But you can’t possibly ignore the fact that Valentine’s Day is one of only 365 days when a lot of lonely women would love nothing more than a quick fling… if only to stave off depression. It’s a golden opportunity.

Speaking of depression, there’s the other kind of lady, the one who can’t find the brave face and would much rather succumb to moodiness. For her, the approach matters most; you absolutely cannot represent her male savior. As desperate as she may be to find him, you’re not the “one,” and you need to make that clear.

What you are, however, is a companion for the evening. In fact, you could even play the “take care of each other” card by simply offering to keep each other company on the loneliest night of the year for single individuals. Of course, the first step is confirming the target is single, but provided you’re not hitting up a woman waiting on her date at a romantic restaurant, you should be able to manage.

It’s just another day


This outlook will work with just about every woman, regardless of what they’re feeling. February 14th is just another day of the year, and simply because it celebrates love doesn’t mean the world stops turning for bachelors and bachelorettes. If you treat it as such and put this view on display, you will probably get a positive response from single women… and a lot of dirty looks from committed couples. It’s a battle out there, and we must realize that couples and singles are at odds on Valentine’s Day; one group despises the other for a 24-hour span, as bizarre as that sounds. Saying “oh, it’s just another day” will be insulting for the blissful twosome, but it’s exactly what the all-by-my-lonesome female wants to hear. Obviously, there’s always the possibility of failure if you take the concept too far. It’s fine to be in a good mood and shrug off the lack of a significant other, but you shouldn’t cast aspersions on the holiday by being too “loud and proud.” The couples can have their day and you won’t begrudge them that. But on the other hand, you’re not a bad person for being single… and neither is she. “Ah, Valentine’s Day, Shmalentine’s Day,” but don’t go overboard.

More on how to score on Valentine's Day...

12:48 | Posted in , | Read More �

The Scarlett Letters: How To Do Valentine's

The Scarlett Letters - Credit: Getty Images



"Even if you think she's not bothered about Valentine's Day, make some effort. If you've just started dating, dinner is fine. Long-term girlfriends need a little more consideration."



This Tuesday, as couples everywhere gaze at each other across a dimly-lit table, or snuggle up on a sofa, where will I be? At the theatre with my boss. And my Mum. It’s not the ideal way to spend Valentine’s Day if I’m honest.

On the other hand, said boss and Mum are awesome so it will actually, probably, be a laugh. And, without wishing to sound like a bitter singleton, Valentine’s Day is overrated, isn’t it? As one male friend aptly stated; “I couldn’t really care less, but I’m happy to play along to keep her happy. Plus, you’re pretty much guaranteed to see some exciting new underwear.” Quite.

So, what’s expected of men-folk on supposedly the most romantic day of the year? I’m afraid it’s a bit of a minefield and really depends on the lady in question. I’m sure there are some girls who do go in for bigger, lavish acts of kindness from their men. For me and basically all the girls I know, we’re not that bothered. But, the day has to be at least acknowledged, no matter how little or long you’ve been together. My best friend, Cat, summarised it perfectly; “It’s not about spending, but caring. Like mending a broken necklace or baking a cake. Making a card is always a winner. Something stupid is fine; just make it personal.” A female colleague maintains that a card is, “non-negotiable. A £2 way to avoid a row. Whether we’ve been going out two months or two years I’d always expect a card.” Personally, I couldn’t care less about a card. I just imagine some weary bloke searching aimlessly in Clinton’s for one that conveys ‘just the right’ meaning, when I’d much rather he scrapped it and cooked me a delicious dinner instead. And maybe bought flowers too. Personal, intimate, romantic – minus the pressure.

Don’t get me wrong, I’ve had lovely Valentine’s Days in the past. My ex, Mike, took me to a gorgeous little Greek (my favourite food) restaurant last year. Back at his flat were a huge bunch of flowers. It wasn’t pretentious, just really sweet. In a more extravagant fashion, the guy before him treated me to a pampering night in a five-star London hotel. I’d only been dating Jay a couple of months, so would never expect anything so generous, but loved that he’d made such an effort. And it’s not always up to the man. A mate of mine is taking her boyfriend to Cirque de Soleil this year.

My advice? Even if you think she’s not bothered about Valentine’s Day, make some effort. If you’ve just started dating, dinner is fine. Long-term girlfriends need a little more consideration. She’ll love something sweet, thoughtful and personal. A carriage ride through Hyde Park, poems or a man-sized bear holding a I Wuv You heart would all fall into the ‘over-the-top’ category. Having said that, Mike once gave me a bear of exactly that description - but it was given with total irony and I found it hilarious (who says women are complicated?!)

My most memorable Valentine’s ever was at university. A bloke I’d just started seeing planned to come over for a romantic night in. In a clumsy attempt to seduce the guy, I knocked over a candle and my duvet set alight. It was actually a few moments before we realised what was going on. Mid-kiss, he leapt up erratically, like a startled horse that’d just been given an electric shock. Standing in my underwear chucking cold water over my sheets at 1am was, I have to say, something of a romance-killer. But, very funny.


Heineken® is helping ignite romance this Valentine’s Day with the launch of a fun new Facebook application called ‘The Serenade’. To start serenading click here: www.Facebook.com/Heineken

12:48 | Posted in , | Read More �

"The Nicest Thing Anyone's Ever Done For Me On Valentine's..."

auremar - Fotolia.com


Valentine's Day comes loaded with pressure to keep your partner happy. To ease some of the confusion, we took to the streets of London to ask these ladies,

"What is the nicest thing anyone's ever done for you on Valentine's Day?"



With no box of chocolates or diamond jewellery to be heard of, the results might relieve (or terrify) you.

Emily
29, Web Producer
"One year my boyfriend duped me into thinking we weren’t doing anything for V-Day, and when we got back to his place, he’d sprinkled the bed with rose petals and got me a cute little personalised gift. I don’t think I’d got him anything, poor boy!"

Becky
26, Office Manager
"My best Valentine's Day was my first one with my boyfriend. We'd been been dating for 6 months - when I came home from work he'd set up a candle-lit scavenger hunt that eventually led me to my main present, an iPod Nano. It must've worked because we've been together 6 years now!"

Amelia
32, Creative Director  
"I was at work a couple of years ago when a singer-gram came in and sung to me at my desk in front of the whole office. It was a little embarrassing at the time, but equally very cool as I love anything theatrical. He left a bouquet of flowers and an invitation to an unknown address for that evening. A taxi picked me up from work and whisked me away to this venue where he had a candle-lit table waiting for me. The whole night was magical although I was a bit embarrassed about how much effort he’d been to. Made my card look pretty rubbish in comparison!"

Maya
30, PR Executive
"The best thing my (now) husband ever did for me on Valentine's Day was when he proposed. We were in Rome, eating pizza, drinking wine. He pretended to drop his napkin, popped down on one knee and then handed me my engagement ring. It's going to be really difficult for him to top that!"


Heineken® is helping ignite romance this Valentine’s Day with the launch of a fun new Facebook application called ‘The Serenade’. To start serenading click here: http://www.facebook.com/heineken?sk=app_137291299679912

12:48 | Posted in , | Read More �

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